To help you face these challenges, we created this article explaining how offering more appointments in less time can help your business grow, in addition to increasing your income. Check out our content and enjoy the read!

THE CHALLENGES OF AESTHETICS
Before thinking about the strategies that help aesthetic professionals grow, it is important to identify the industry's main difficulties:

SERVICE
In a market with so many options, consumers are becoming more and more demanding about the quality of service. This goes from the moment a procedure is scheduled, through the application experience itself, to the post-appointment follow-up, dealing with expectations and results. 
In this scenario, we also see a growing demand for professionals who are dedicated to offering personalized, immediate service. That is why strategies such as online scheduling have proven to be an essential resource, along with more efficient methods and procedures that make it possible to reach goals in less time and with less discomfort.

CLIENT LOYALTY
More than winning new clients, you need to keep them. To prevent your audience from moving to the competition, it is important to stay attentive to their needs. In general, the factors that make a consumer look for another professional are related to: the cost-benefit of the procedure purchased, the experience during the appointment and whether expectations were met.
That is why it is always important to maintain  transparent and attentive service with your audience, paying attention to their satisfaction, since a satisfied client will not mind paying a little more for a professional they trust. In addition, building client loyalty is very important to keep your business constantly evolving, since clients can become “ambassadors” of your brand, spreading the word about your work to other people.

KEEPING UP TO DATE
This is probably the most crucial point for entrepreneurs in the field, since new technologies and treatments are always emerging. Staying up to date is important because it allows you to offer your clients more effective procedures, in addition to showing the public that you are a dedicated professional who knows what you are doing. 

FASTER PROCEDURES HELP YOU GROW
Now that we are aware of some of the main challenges in the field, we will tell you how performing faster treatments can be a solution to all of them:

SERVICE 
In an increasingly instant-gratification society, people do not want to wait six months or a year to start seeing results. Procedures that take a long time to show their benefits can frustrate clients and make them lose confidence in your work, even more so when the internet bombards the public every day with miracle procedures and celebrities who transform their appearance overnight.
That is why having modern technologies that help you deliver results more efficiently can be an important advantage in keeping clients satisfied. Moreover, beyond delivering benefits promptly, performing the procedure more quickly matters, because the public often does not have much free time, and if you can cut a one-hour session down to thirty minutes, it can be a big advantage.

CLIENT LOYALTY
It is no secret that the public is always looking for miracle formulas, so if your business can offer procedures that are applied more quickly, with less discomfort and more noticeable results, you will certainly be a step ahead. Satisfied clients become loyal clients, and that is necessary for your business to grow and earn more revenue.

KEEPING UP TO DATE
In its search for constant innovation, Tonederm invests more and more in technologies to improve the efficiency and application time of procedures. In this way, being faster is also becoming synonymous with being more current. 
Moreover, when you have equipment at hand that lets you see twice as many clients in a day, that will certainly make a difference at the end of the month. Investing in new technologies can be crucial to help you advance in the field.
Given all this, Tonederm could not fail to contribute so that professionals across the country could take their businesses to the next level. So, we launched Níoo: the world's first modular, mobile multi-treatment station. With Níoo, you can combine treatments and see more clients in a day, helping increase your earnings and the quality and efficiency of your service, in addition to improving client satisfaction.
Learn everything about this new technology here